Comments on: The Buzz That Killed The Bee

By: They Growz Up So Fast!

They Growz Up So Fast! — Sun, 19 Jul 2009 03:50:19 +0000

[...] From there, it was a natural extension, given my background in startups, to get involved helping out entrepreneurs where I could. I was lucky a couple of years ago to get involved with Techstars. The first year, I met most of the teams near the end of the program, and tried to offer help where I could. In a few cases, I think I gave some decent advice, and in other cases I gave a decent kick in the ass. [...]

By: Guidance vs. Advice

Guidance vs. Advice — Sun, 17 May 2009 01:53:26 +0000

[...] MadKast). I tried to be as helpful as I could be, sometimes with a quiet push and sometimes with something a bit [...]

By: I Love Big Buts, And I Cannot Lie

I Love Big Buts, And I Cannot Lie — Sun, 13 Jan 2008 00:08:36 +0000

[...] December 18th rolled around and I got an email from Matt Galligan of SocialThing, that I took offense [...]

By: socialthing! blog » Blog Archive » The Hype Machine and Admitting When You’re Wrong

Sat, 12 Jan 2008 21:31:23 +0000

[...] been called out, had a site dedicated to whether or not we’re live and an aggregated list of the three [...]

By: Ann Bernard

Ann Bernard — Thu, 10 Jan 2008 01:17:58 +0000

Thank you Micah! Wow…nice post. And sorry it’s taken me 2 days to get to reading it :( I tell you one thing I hadn’t anticipated was being able to properly manage my time after launch. There are so many people to thank for coming by the site, for writing about us and talking about us. I hate just doing broad messages and not be able to give it the personal touch people deserve.

BTW, I did start following based on the same people we run with and you have a wonderful blog that I enjoy reading.

Thanks again.

By: Ann Bernard

Ann Bernard — Thu, 10 Jan 2008 01:17:00 +0000

BTW, I did start following based on the same people we run with and you have a wonderful blog that I enjoy reading.

Thanks again.

By: Gruen

Gruen — Wed, 09 Jan 2008 06:01:36 +0000

First two things I learned in business are really the same principle:

1. Manage Expectations.
2. Undersell– over-deliver.

But I like the ‘buzz killed the bee’ metaphor better. It’s concrete and therefor stickier. You really ought to write a book (which I’ll happily edit ;-))

By: Gruen

Gruen — Wed, 09 Jan 2008 06:01:00 +0000

First two things I learned in business are really the same principle:

1. Manage Expectations.
2. Undersell– over-deliver.

But I like the ‘buzz killed the bee’ metaphor better. It’s concrete and therefor stickier. You really ought to write a book (which I’ll happily edit ;-))

By: Will

Will — Tue, 08 Jan 2008 17:50:49 +0000

Micah,
Good post, thanks for breaking down how to properly build buzz and manage the related expectations. I will be sure and follow your guidance when we get closer to launching.

As always, you provide those invaluable marketing nuggets, thanks!

By: Will

Will — Tue, 08 Jan 2008 17:50:00 +0000

Micah,
Good post, thanks for breaking down how to properly build buzz and manage the related expectations. I will be sure and follow your guidance when we get closer to launching.

As always, you provide those invaluable marketing nuggets, thanks!