Comments on: How Much is a Twitter Follower Worth?

By: LeBron's $787,522.75 brand, in 2 hours | The College Startup

LeBron's $787,522.75 brand, in 2 hours | The College Startup — Tue, 06 Jul 2010 22:10:27 +0000

[...] staggering 127,225 followers (and counting!!). So what is this brand equity worth? Well if you read this article you might believe that each follower is worth $6.19; and that value multiplied by his [...]

By: Arpen

Arpen — Mon, 03 May 2010 18:29:13 +0000

I would think relevance would be a major factor, if you had 30,000 followers the majority of which were women and you were a male tweeting about beer & football the value of your followers wouldnt be as much as if you were a woman tweeting about the latest fashions etc.

By: Rojo Villegas

Rojo Villegas — Fri, 16 Apr 2010 16:57:10 +0000

could you explain the other ¨¨28 measures¨ ??? sounds interesting….

By: Richard Hendrickson

Richard Hendrickson — Thu, 25 Jun 2009 07:29:45 +0000

Priceless,… that is the only way I priced my friends.

By: Richard Hendrickson

Richard Hendrickson — Thu, 25 Jun 2009 00:29:45 +0000

Priceless,… that is the only way I priced my friends.

By: Webinar Q&A: enhancing and quantifying your influence on the social Web | Cision Blog

Tue, 12 May 2009 21:19:23 +0000

[...] post a while back poking fun at the commodification of follower counts on Twitter with the suggestion that a Twitter follower is worth $6.19. But the value of followers gets at the question of mindshare, which is a real issue for [...]

By: dave parker

dave parker — Mon, 02 Feb 2009 14:59:15 +0000

Why would you assume Twitter will be worth anything? Do you assume people will purposely add advertisers who spam them? Where is the asset points? Keywords? They already allow people to view their profile conversations.

By: Timon Weller

Timon Weller — Mon, 17 Nov 2008 00:55:26 +0000

Good point there about twitter value, it really depends on many factors..

By: Chinawhole

Chinawhole — Sat, 15 Nov 2008 08:05:00 +0000

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By: Chinawhole

Chinawhole — Sat, 15 Nov 2008 08:05:00 +0000

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By: SEO Test

SEO Test — Fri, 14 Nov 2008 15:18:00 +0000

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By: Lucretia Pruitt

Lucretia Pruitt — Fri, 14 Nov 2008 06:01:43 +0000

I keep finding that this issue is dividing people across the boards. Someone asked me what “my secret” was for getting lots of followers – my response was “got me… I'm more concerned with the number of people I get to interact with” – but it's something I've been trying to figure out of late. Is there a “right number” or “right percentage”? I don't think so any more. There's just the way we use twitter, I guess.

By: divinewrite

divinewrite — Thu, 13 Nov 2008 19:48:19 +0000

I've always wanted a bridge! What's the weather in Brooklyn like? Would you consider a trade on a bridge in Sydney? Tell me more… Interesting post. If followers do, indeed, have a $ value, I think the individual $ value of each follower increases as your following increases. Too long an explanation without another coffee. Perhaps I'll blog on that myself! Also, that value is going to increase a LOT in the coming year, as Twitter becomes more mainstream. Cheers. Glenn (@divinewrite).

By: billcarroll

billcarroll — Thu, 13 Nov 2008 17:28:00 +0000

You ask, "Do they (those with a high number of followers that don't follow anyone) have no/limited value because of the lack of interaction?"

I've thought about this and I'm on the fence. On one hand, what meaningful interaction can you have with someone who has 30,000 followers? If someone has a twitter stream that looks like streaming matrix code, can they really interact with their followers? Seems like there might be some useful limit. On the other hand I do like hearing opinions from certain people who will never know I exist :)

Still, the real value for me from twitter is in the interactions with those I follow and who follow me back. Example, I was pretty sick last week and I twatted :) about it, and someone gave me some advice that made me feel better. That was a valuable interaction with at least $50.